Online Marketing Blog – Column by Emile Lancée

As of this month, Emile Lancée has been invited as a regular contributor to “Online Marketing Blog”.

07/25/2011 | 10:33 AM

Topics will be related to “Online Marketing: Strategy and Practice”.  His first article is on the negative effect of advertising on online word-of mouth. Read more on Online Marketing Blog (in Dutch): “Het negatieve effect van adverteren op online word of mouth