Paper on contracts and enforcement co-authored by Erik Mooi accepted for publication in IJRM
This study, by Erik Mooi of the Marketing department and David Gilliland of Colorado State University, considers the influence of contracts on enforcement and the subsequent performance impact of aligned and misaligned enforcement.
24-04-2013 | 9:42
Erik A. Mooi and David I. Gilliland (2013), "How Contracts and Enforcement Explain Transaction Outcomes", TBA (TBA), The International Journal of Research in Marketing
Working paper download: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2255353